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Walking the Path » Blog Archive » The Own Your C Anti-Smoking Campaign
blog.pathoftheblueeye.com/2009/09/09/the-own-your-c-anti-smoking-campaign/
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Smashing Silos & Encouraging Collaboration in Health Marketing Communications
All posts about this link
All posts about this link
rt @blueeyepath: Case study on the anti-smoking campaign "Own Your C" http://tinyurl.com/ltcdyr [many channels imp - incl clothing line!]
New case study posted on Walking the Path focusing on the anti-smoking campaign "Own Your C" http://tinyurl.com/ltcdyr