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Riding The Wave With Groundswell | Regular Geek

Groundswell by Charlene Li and Josh Bernoff may only be a little over a year old, but much of the advice feels like common sense now. Part of that feeling comes from the fact that some of the advice is actually just common sense that seems to be ignored when dealing with social media. Regardless how obvious some of the information may seem, there is still plenty to learn in the book.