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Chicago & Indiana
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Marketing professor at U. of Notre Dame and Millennial Marketing expert. Founder Brand Amplitude, LLC, market research firm www.brandamplitude.com
14K Posts by carol_phillips
14K Posts by carol_phillips
REDCROSSE | A Novel by Brad Berens
redcrosse.com/
@bradberenI I knew #redcrosse was prescient, just not how fast health care would discover and use behavior data: http://t.co/76Er9kqh
Young, Underemployed and Optimistic - Page 3 | Pew Social & Demographic Trends
pewsocialtrends.org/2012/02/09/young-underemployed-and-optimistic/3/
Great Recession broadly reduced employment rate of young #millenials 18-24: Dropped from 61%>54%, 2008 to 2010 http://t.co/QsNU0qXc #SMWnyc
Apple Chief Unveils a New Product: Himself - NYTimes.com
bits.blogs.nytimes.com/2012/02/14/apple-chief-unveils-a-new-product-himself/
RT @michaeljaco: Apple Chief Unveils a New Product: Himself
http://t.co/tmeYxNRT
Health-Insurance Providers Seek Direct-to-Consumer Connections
adage.com/article/news/health-insurance-providers-seek-direct-consumer-connections/232697/
Health insurer OPTUM incorporating customer behavior data into their models, not just claims. http://t.co/vaOKJnL9 cc: @bradberens
Consumer Spending Adjustments Have Become Habits: According to an exclusive consumer survey conducted for...
mediapost.com/publications/article/167694/consumer-spending-adjustments-have-become-habits.html
Top five consumer cutback areas: fine dining, movie theatre, vacation, new jeans, fast casual restaurants
What people think I do vs what i really do (professor edition)
knowyourmeme.com/photos/251055-what-people-think-i-do-what-i-really-do
What people think I do vs what i really do (professor edition) http://t.co/tfkKI2SQ
Consumer Spending Adjustments Have Become Habits: According to an exclusive consumer survey conducted for...
mediapost.com/publications/article/167694/consumer-spending-adjustments-have-become-habits.html
Insight into consumer behavior: budget tightening of past 4 yrs isn't shifting, spending adjustments have become habits http://t.co/Qsbw3oEP
Excellent report on "accordion families" by Paul Solman on @newshour tonight. Millennial boomeranged sign of American resilience. I agree.
Pinterest – get stuck in | Features | Research
research-live.com/features/pinterest-%E2%80%93-get-stuck-in/4006883.article
Great article on Pinterest from an #MRX point of view: Pinterest – get stuck in | Research: http://t.co/xjq9qFob (via @JHenning)
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