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The Financial Brand is a free, online publication focused on branding, marketing, naming, advertising, promotions and retail branches in the financial industry.
2,256 Posts by financialbrand
2,256 Posts by financialbrand
The @goldmansachs account finally started tweeting 464 days after it was created. Don't get too excited though. The tweets are dull PR.
Wells Fargo Soft Sells Student Loans Through Social Media Forum | The Financial Brand: Marketing Insights for Banks & Credit Unions
thefinancialbrand.com/24165/wf-college-lending-social-media-community-online-forum/
Wells Fargo soft sells student loans through social media forum http://t.co/jA6BfUfB
Financial Marketers Must Focus On Downward Trend In Overdrafts | The Financial Brand: Marketing Insights for Banks & Credit Unions
thefinancialbrand.com/24145/overdraft-fee-income-down-for-banks-credit-unions/
Financial marketers must focus on downward trend in overdrafts http://t.co/Si8RQkWU
Citi Bikes | The Financial Brand: Marketing Insights for Banks & Credit Unions
thefinancialbrand.com/24156/citi-bikes/
Citibank to launch massive bike sharing program in NYC http://t.co/jCeN8XZi An idea that can be scaled down for smaller banks/CUs.
LivingSocial Is First Social Media Site To Offer Its Own Credit Card | The Financial Brand: Marketing Insights for Banks & Credit Unions
thefinancialbrand.com/24133/livingsocial-visa-credit-card/
LivingSocial is the first social media site to offer its own credit card http://t.co/oeNwtiOd
Infographic: The Economics of Baby Boomers | The Financial Brand: Marketing Insights for Banks & Credit Unions
thefinancialbrand.com/24143/baby-boomer-generation-financial-demographics/
Here are the complete stats on the 3 featured Twitter case studies in ABA Bank Marketing's June issue http://t.co/IbKDzK3q
The June issue of ABA Bank Marketing magazine illustrates the "best practices" of 3 banks… who have 676 followers between them (avg. 225).
To set up digital payments with most vendors, you are required to send a cancelled check. Oh, the irony… #catch22 #stillstuckinthepast
yo quitaria acceso a las aplicaciones de twitter que no uses
twitter.com/settings/applications
Twitter apps can see EVERYTHING, including your DMs. Financial firms better check which apps they've authorized http://t.co/LfXgg8aq
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