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Global news and insights from The Nielsen Company
2,025 Posts by nielsenwire
2,025 Posts by nielsenwire
Vintage PC Video Games Still Thrive in World of Apps | Nielsen Wire
blog.nielsen.com/nielsenwire/media_entertainment/...ge-pc-video-games-still-thrive-in-world-of-apps/
Vintage PC Video Games Still Thrive in World of Apps http://t.co/v08VqDZ1
Good report by Nielsen on the growth and current state of US #Hispanic Market.
nielsen.com/us/en/insights/reports-downloads/2012...nic-consumer-the-hispanic-market-imperative.html
Thanks for joining our State of the Hispanic Consumer webinar. Learn more by reading our report: http://t.co/KZdNzyPV #diverseintelligence
Improve marketing success by recognizing cultural components, adjusting marketing mix & improving your org readiness #diverseintelligence
En los hispanos, la lealtad a la marca prevalece en 3 categorías de productos: Cuidado del cabello, Productos para bebé, Higiene y belleza
Marketers should leverage mix of media & technology to engage Latino market’s lifestyle, culture & language preferences #diverseintelligence
Hispanics are very active mobile users outpacing all ethnic groups in mobile data consumption #diverseintelligence
56% de los adultos hispanos hablan principalmente español en casa vs 40% que prefiere hablar inglés. #diverseintelligence
Over 60% of U.S. Latino consumers are under the age of 35, providing focused marketing opportunities #diverseintelligence
Hispanics are fastest growing ethnic segment, expected to grow 167% (2010 to 2050) compared to 42% for total population #diverseintelligence
Per capita income of U.S. Hispanics is higher than that of highly coveted BRIC countries (Brazil, Russia India, China) #diverseintelligence
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