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Translating Strategy into Action- The C12 Group of Central Florida

For every successfully executed strategy, there are probably 10 strategic plans – many of which are rather impressive and complex, resulting from collaboration between a top management committee and expert consultants – now gathering dust. Among those that are adopted, according to a landmark Fortune Magazine cover article, “Why CEOs Fail,” nine of every 10 strategic plans fail, with 70%... moreFor every successfully executed strategy, there are probably 10 strategic plans – many of which are rather impressive and complex, resulting from collaboration between a top management committee and expert consultants – now gathering dust. Among those that are adopted, according to a landmark Fortune Magazine cover article, “Why CEOs Fail,” nine of every 10 strategic plans fail, with 70% falling short due to poor execution, not poor strategy. A survey of companies found that roughly two-thirds of strategic plans weren’t reflected in operating budgets or employee performance incentives, and 90% of these strategies weren’t discussed sufficiently to ensure employee understanding. For many companies, annual strategic planning had become a meaningless and painful exercise, disconnected from the urgent short-term issues that dominate management attention. Such failures represent a costly squandering of business resources and opportunity. view page