If you’re not a good corporate citizen, you’re doing it wrong. Because as we recently explained, consumers are no longer fooled by false corporate social responsibility--and they’re starting to care. The inaugural Global Corporate Reputation Index, launched by Burson-Marsteller and partners this week, reveals the top 25 companies with the best corporate reputation--a mashup of marketplace... moreIf you’re not a good corporate citizen, you’re doing it wrong. Because as we recently explained, consumers are no longer fooled by false corporate social responsibility--and they’re starting to care. The inaugural Global Corporate Reputation Index, launched by Burson-Marsteller and partners this week, reveals the top 25 companies with the best corporate reputation--a mashup of marketplace performance and corporate citizenship. view page