So you torpedoed your brand. Or maybe you just want to learn how to handle a media sh*tstorm like the one that ensued when Susan G. Komen For The Cure announced it wouldn’t renew its grants to Planned Parenthood for breast cancer exams.
socialirlSocial: IRLInfluential"Don’t Use Traditional Media to Quash a Social Media Frenzy" - Great advice for crisis-communications http://t.co/Tq2zZviu